Clear page design
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Multi-client experience
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Advanced examination information
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Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:
1. A marketer receives a request to permanently delete a prospect from Marketing Cloud Account Engagement.
How does the marketer satisfy this request?
A) The marketer deletes the prospect in Salesforce, which then permanently deletes the prospect in Marketing Cloud Account Engagement.
B) The marketer archives the prospect and then selects "Permanently Delete" from the recycle bin.
C) The marketer goes to the prospect record and chooses the "Permanently Delete'' menu option.
D) The marketer archives the prospect, but cannot permanently delete their data.
2. False
19. Which of these are default user roles?
A) Sales Manager's Assistant
B) Marketing
C) Sales Manager
D) Admin Vacation
E) Administrator
F) Sales User
3. If a form is added to a landing page, where will the submissions be reported?
A) On the landing page
B) On the form
C) On the landing page's layout template
D) On the form's layout template
4. What HML merge field should be included in an email to allow prospects to manage their email preferences?
A) {{Unsubscribe}} or {{EmailPreferenceCenter}}
B) {{OptOut}} or [{EmailPreferenceCenter}}
C) {{OptOut}} or {{ReportSpam}}
D) {{Unsubscribe}} or {{Opt_Out}}
5. A form is used to capture prospect data for a yearly conference. The form needs to add prospects to a list after the submit, but it should not retroactively apply actions to prospects that have already filled out the form.
What automation tool would effectively achieve this goal?
A) Use a completion action to add prospects to a list
B) Use an automation rule to add prospects to a list
C) Use a segmentation rule to add prospects to a list
D) Use a dynamic list to add prospects to a list
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: B,C,E,F | Question # 3 Answer: B | Question # 4 Answer: B | Question # 5 Answer: A |

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